Amazon launches new Kindle Fire tablets in UK
Amazon has unveiled three new Kindle Fire tablets at an event in California.
The Kindle Fire HD comes in two options: either with a 7in (17.8cm) screen or an 8.9in (22.6cm) one. That pitches the latter directly against Apple's slightly larger iPad, the bestselling tablet on the market.
A third device upgrades its original model and cuts its price.
Amazon said the first Kindle Fire had captured 22% of the US tablet market - the only country it was sold in.
The 7in Kindle Fire HD with 16 gigabytes of storage will cost £159 in the UK, and the lower-end Kindle Fire £129. Both will be available for delivery from 25 October.
By contrast the iPad 2 is sold for £329; the Google Nexus 7 and Samsung Galaxy Tab2 7 for £199; and the Kobo Arc tablet for £189.
The 8.9in Kindle Fire HD is only being released in the US at this time, where it will become available in November.
All the Kindle Fire devices will show "special offer" adverts on their screens when their displays are put into lock mode.
Amazon's share price closed 2% higher.
Only the smaller of the two Kindle Fire HD models
is being released in the UK
My take: The price is somewhat attractive. I am pretty sure I am not the only one who is interested in buying this new Kindle. Unfortunately, UK still have to wait for the Kindle Papaerwhite.
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